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The marketing advantages of mobile payments
Mobile payments aren’t just a way to process credit and debit card payments; they can offer an inexpensive means to help you reach a wider customer base, and cultivate lasting relationships. Here are...
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58 keyboard shortcuts for Microsoft Edge you must try
Edge, Microsoft’s new browser, might be a rough diamond and you can make the most of it with a list of shortcuts we have compiled. Keyboard shortcuts remain an essential tool for any computer user...
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6 things you should know about the Huawei Watch
Huawei’s Watch has been a long time coming – it was officially announced back at MWC 2015 at the start of March. Since then not much else has been revealed and we’ve been sat patiently twiddling our...
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The Best Business Advice from Successful SMB Owners
“You never really know a man until you’ve walked a mile in his shoes. That way, you’re a mile away…and you have their shoes.” Okay, so ignore the second sentence there. But, it is important to learn...
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8 Tips for Mobile Customer Service Usability
When it comes to mobile commerce, the effort typically goes into getting mobile websites and apps live and mastering responsive design, and obsessing over home page, product page, category, search,...
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A step-by-step guide to agile growth experiments
After driving growth for the world’s largest companies, building automated trading systems like SearchForce and managing over $1 billion media spend while studying high growth companies like AirBnB,...
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Pros and Cons of Various Keyword Match Types
Most SMB owners that take care of their own PPC campaigns don’t go far beyond the “broad match” option. Don’t get down on yourself – you only have so much time. But remember, Google makes a lot of...
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Cold calling – how to regain your inspiration
We all know or think we know what cold calling is. Yes, it means reaching out with a business presentation/offer towards new potential customers. The salesperson is at the first contact with the...
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5 ways to better engage mobile visitors
The statistics don’t lie – mobile browsing has quickly become more common than desktop browsing, and mobile visitors tend to show higher rates of engagement than desktop users. However, the window of...
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How to Make Your Website More Interactive & Conversion-Worthy
Interactivity online is expected. Being interactive gives readers more reasons to return. It gives you multiple ways of delivering your content, and allows users to develop content and contribute to...
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Sales floor to the boardroom: How to move up in the retail world
The retail space offers a variety of opportunities for job seekers, from working the register to merchandising and corporate roles. So how do you make your way up the ladder, particularly when you...
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5 Tips to Write an Effective Welcome Email
Many e-commerce sellers find email marketing to be a simple, quick and cost-effective way to promote their stores, and the best way to start is with a welcome message that draws in shoppers, introduces...
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How to Calculate Dimensional Weight in 2015
If you sell large-but-light items or tend to use extra-large boxes for your shipments, you need to know about dimensional (DIM) weight – shipping rate based on package size, not weight – and how UPS...
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3 Ways to Click High Quality Product Photos With Your SmartPhone
Shooting product photos for your e-commerce site? You may want to consider using your smartphone. Today’s smartphone cameras can create photos that are every bit as eye-catching and effective as...
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5 Tips To Make The Most Of Your About Page
Your website’s About page is your customer’s first impression of you as an e-commerce seller. It is your opportunity to introduce yourself, your products and your selling philosophy – which means an...
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6 Customer Retention Tricks That Make Your Current Customers Purchase More
All businesses welcome new customers. But with your efforts to attract fresh shoppers, are you missing the opportunity to create repeat customers? You may be surprised at how easy – and cost-effective...
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4 Conversion Killers E-Commerce Sellers Should Watch Out For
Your site stats show you’re getting visitors. So why aren’t you getting sales to match? If this sounds like your e-commerce site, you’re not alone. Many online stores struggle with converting browsers...
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Why It’s Like 1995 on the Mobile Web Right Now
Another post on mobile menus? You may recall, GetElastic posted Don’t Make These Mobile Mistakes and Mobile Menus: Hold the Hamburger already. And Conversion XL posted the excellent mobile menu A/B...
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5 Easy to Use Online Logo Makers to Design Your Brand
You have a product that will fly off the shelves, but are struggling with your branding. You need a logo but don’t have any idea about how to design a great one. You could hire a designer, but you...
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How You Can Profit from Personalizing Content on Your Ecommerce Store
In a traditional retail store, skilled sales associates observe how someone shops and offer an informed suggestion for their purchases. The same can be done when a visitor lingers on your ecommerce...
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